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Archives June 2016

What is Lovemark

Last update on June 27, 2016.

 What is Lovemark

The term Lovemark is used to define the position of your brand inside a culture. When a brand succeeds in keeping the costumer almost 100% loyal to the brand, and that he is also emotionally involved with it. The point of this strategy is to make consumers fall in love with the brand. This love ...

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The branding process

Last update on June 22, 2016.

The branding process

When it comes to the creation process of a brand or a product, we know that it is difficult to know where to start. We assume that you already went over the stage in which you already knew what you wanted to offer to your audience, however, it was not clear how to represent and ...

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4 tips to create loyalty in your client

Last update on June 20, 2016.

4 tips to create loyalty in your client

Never before has taking care of the relationship we have with our clients been more important, it's true that it is something essential and that it has become the main objective for making business through social networks, however, let's not fool ourselves, it's not easy at all, especially if you're starting ...

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Smell psychology in marketing

Last update on June 10, 2016.

 Smell psychology in marketing

The sense of smell is the most mysterious and interesting of all senses for humans, that not only can transport us to happy times, but it can convince the body to do something that does not necessary needs. The aromachology or the smell psychology is a science that studies the effects of the fragrances upon ...

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How to improve your Instagram marketing?

Last update on June 8, 2016.

How to improve your Instagram marketing?

Instagram is been growing up more and more, It has become in a very handy tool when it comes to digital marketing. Nowadays, businesses would rather implement Online Marketing to complement their offline marketing strategy; actually we consider it a wise decision, since the platform 2.0 is here to stay.

On the other hand ...

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3 Big Social Media no-no’s!

Last update on June 6, 2016.

3 Big Social Media no-no’s!

The world of the digital marketing is vast, which means that you as an expert in the matter, you could think different as for social media strategic is the case. You should apply what better molds to the brand’s objectives, needs and goals which you are managing.

This area is growing up exponentially, for we ...

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How to get better at Email Marketing

Last update on June 2, 2016.

How to get better at Email Marketing

The email marketing is an effective direct tool of marketing because you can use it to send news and notifications via email, which is one of the most effective ways of creating and keeping a good relationship with your clients in the long run. On the other hand, we know well that Social Media is ...

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